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May brought a flurry of updates across Google Search and Ads — from AI Mode expansion to new campaign features. Here's what brands and marketers need to know. Google Search Google testing AI Mode…

From May 5, 2025, Microsoft Advertising will require all advertisers to send explicit user consent signals when using its Universal Event Tracking (UET) tag by implementing “UET Consent Mode”. If…

From Microsoft’s official launch of Copilot Search to Google Discover's journey to desktop — here are your key search updates from the first half of April! Google Search AI Overviews appearing more…

For UK charities and nonprofits, the Google Ad Grant sounds like a dream: up to $10,000 per month in free Google Search advertising. And those who took advantage of the Grantspro scheme before its…

March wrapped up with a series of important updates in search. From Google's core algorithm rollout to testing new AI features and changes in Bing and paid media, here's what you need to know.…